There's really not that much information about the service, which will immediately deter users who want to know if this is a tool worth exploring before investing the time to explore it. The [last YC startup class](http://startupclass.samaltman.com/courses/lec07/) is a great resource for improving this.
Also, in this age of hackers and god particles, you really should use SSL for apps like this.
Also, in this age of hackers and god particles, you really should use SSL for apps like this.