> "Practically, switching away from as many Google services as possible will help alleviate the most obvious issues like most of your personal data being in the hands of one company and the related issue of ads following you around the Internet."
Ads that follow you has absolutely nothing to do with Google services. These are retargeting companies using their cookies to track you. They use ad exchanges, so even that is not principally Google.
Ads that follow you has absolutely nothing to do with Google services. These are retargeting companies using their cookies to track you. They use ad exchanges, so even that is not principally Google.