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Comment by jasode

It may be unfair to Nadella's abilities, but his 3000 word essay reads like typical techno fluff. This can be a red flag because other innovative CEO's write in a much more straightforward manner instead of corporate doublespeak: Steve Jobs, Jeff Bezos, Warren Buffet, Reed Hastings, Elon Musk.

I read a book[1] about corporate speak and it opened my eyes to the fact that it's actually the lingua franca of middle managers and not visionary CEOs. I'm also convinced that practitioners of corporate-speak are truly not self-aware of how vacuous it sounds.

I wonder if venture capitalists look at corporate-speak from a founder as a red flag signaling mediocrity.

[1]http://www.amazon.com/Business-People-Speak-Like-Idiots/prod...

parent jasode 12 years ago

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