I am surprised at how far along the PR effort is compared to the actual product development. The code seems to be still in its embryonic stage, and most of the features are simply desiderata at this point; yet there is already a catchy name, a snazzy logo, a nice website, and even stickers! And this Hacker News post, of course.
Now, it is possible that this happened by chance: for instance, perhaps the author has a friend who is a graphic designer, and this friend got really excited about the project and put together all of this as a favor. But perhaps it is a deliberate strategy, in which case I wonder: what are the benefits of front-loading the PR work like this? Did it help in securing grants, for instance?
Now, it is possible that this happened by chance: for instance, perhaps the author has a friend who is a graphic designer, and this friend got really excited about the project and put together all of this as a favor. But perhaps it is a deliberate strategy, in which case I wonder: what are the benefits of front-loading the PR work like this? Did it help in securing grants, for instance?