The 5% is a bit misleading too because it's 5% of "sticker price" (what they call "gross revenue" which means purchase price not including sales tax). So for a $10 iTunes game they get $0.50 (5% of what Apple gets) and not $0.35 (5% of what you get).
This is particularly bad for retail games where you're getting 30% or less of retail price (and that's hardly pure profit).
Unity, in comparison, costs more per month (or $750 per upgrade cycle) but no revenue share at all.
This is particularly bad for retail games where you're getting 30% or less of retail price (and that's hardly pure profit).
Unity, in comparison, costs more per month (or $750 per upgrade cycle) but no revenue share at all.