"If your customer wants Mrs. & Miss, push back. Up to you to decide how far and how hard, but make an effort."
That's ridiculous. There are many women out there who are proud of their marital status. It's a big deal in some parts of the country.
There are better places to fight your war on American traditions than your cart checkout. In fact, I would argue that the carts need more choices. For a good example, check out http://www.bodenusa.com. They offer a big list of salutation options, including awesomeness like "Baroness", "Colonel Sir", "Lady", and "The Honorable". If I ever get a piece of junk mail addressed to "Field Marshal Lord Snell", I'll know who sold my information.
That's ridiculous. There are many women out there who are proud of their marital status. It's a big deal in some parts of the country.
There are better places to fight your war on American traditions than your cart checkout. In fact, I would argue that the carts need more choices. For a good example, check out http://www.bodenusa.com. They offer a big list of salutation options, including awesomeness like "Baroness", "Colonel Sir", "Lady", and "The Honorable". If I ever get a piece of junk mail addressed to "Field Marshal Lord Snell", I'll know who sold my information.