Software is a hard business. Novel becomes trivial fast. Competitive edge can become a standard "best" practice fast and a product or business which was revolutionary and profitable one decade can seem naive the next.
Basecamp needs to move to keep up. They have their commitment to "not too much software" and simplicity which is great but has some tradeoffs. In any case, collaboration between people working on things remotely or in the same office using the internet is not done yet. There are still big things to be figured out. The culture and the technology is evolving. Personally, I use Basecamp and it is better than email for a lot of things, but there are a lot of thing I wish it did or did differently.
In essence, there is plenty of work for a 50 person team in this space. Good luck to them.
Basecamp needs to move to keep up. They have their commitment to "not too much software" and simplicity which is great but has some tradeoffs. In any case, collaboration between people working on things remotely or in the same office using the internet is not done yet. There are still big things to be figured out. The culture and the technology is evolving. Personally, I use Basecamp and it is better than email for a lot of things, but there are a lot of thing I wish it did or did differently.
In essence, there is plenty of work for a 50 person team in this space. Good luck to them.