To understand scale: Apple has given $43 Billion to investors since July 2012. Twitter's market cap is $32 Billion. Apple's net profit of $13b over the last 3 months was more than the company made from its founding in 1977 'til the iPhone launched in 2007.
Last night my wife and I were organizing our room, and ended up putting our computers together, and we found three MacBooks (one is really old), two iPads and two iPhones - about $3500 worth of product. The phones are heavily subsidized by our phone bill, the computers are simply "must-haves," and the iPads are our most expensive ($350 ea.) toys. We're one year out of school and make $40,000/year.
Last night my wife and I were organizing our room, and ended up putting our computers together, and we found three MacBooks (one is really old), two iPads and two iPhones - about $3500 worth of product. The phones are heavily subsidized by our phone bill, the computers are simply "must-haves," and the iPads are our most expensive ($350 ea.) toys. We're one year out of school and make $40,000/year.