This doesn't really apply to Picnik. It was a real and sustainable business. We felt like we could make the product better by joining with Google. Our users were constantly on our mind. Picnik continued to grow dramatically while we were at google. It was closed down at its peak.
FWIW we tried to buy Picnik back from Google once we heard that it was going to be shuttered. They wouldn't sell. It was gut wrenching to see Picnik go dark.
FWIW we tried to buy Picnik back from Google once we heard that it was going to be shuttered. They wouldn't sell. It was gut wrenching to see Picnik go dark.