The view presented before the last line is counterproductive on so many levels. There's a nice name for it: http://en.wiktionary.org/wiki/defeatismAcceptance of defeat without struggle.
The problem with the writing style where only the last line brings the change in mood is that a lot of people don't read everything.
The direct call to action is always a better approach.
Don't make the text full with wrong arguments and end it with "but." Just write the good arguments.
The problem with the writing style where only the last line brings the change in mood is that a lot of people don't read everything.
The direct call to action is always a better approach.
Don't make the text full with wrong arguments and end it with "but." Just write the good arguments.