I got to Scroogled.com and thought it was some anti-google site cobbled together by a cranky blogger out looking for some corporate interest representing 'the man' to pick on. I can't believe it was assembled by the marketing department of one of the most recognizable brands in the world.
I think the actual ad is at least a bit clever, but this 'scroogled!' catchword and in particular this absurd website they came up with just makes the whole thing nauseating.
I think the actual ad is at least a bit clever, but this 'scroogled!' catchword and in particular this absurd website they came up with just makes the whole thing nauseating.