Ask HN: how do you store and organize product feedback?

Hi all,

We're getting to the point where we have tons of businesses giving us feedback -- sometimes it's directly to me, sometimes to our two sales reps, sometimes to others. We're storing a lot of the feedback as a mix of support tickets + notes in Excel.

Does anyone have advice on frameworks/software/processes they use for storing product feedback to determine what is important, what to build next, etc.?

Thank you!