Myth: All I have to do is get TechCrunch. That’s marketing.
Reality: You’ll have 2,000 unique visitors today and zero tomorrow. Spend five hours on the HackerNews front page and get a few thousand uniques from the most cynical, judgmental visitors you can imagine. Traffic from press outlets and link aggregation sites are NOT primed to buy your product and thus come and leave.
We've built a bootstrapped $5M Revenue (70% pbt margin) run-rate business in ~1 year on the back of a HN post. Generated business that led to something like $500k on the first few days alone.
We've built a bootstrapped $5M Revenue (70% pbt margin) run-rate business in ~1 year on the back of a HN post. Generated business that led to something like $500k on the first few days alone.