I feel like Apple's rejection of this app / DMCA shutdown of apple-tracker supports its brilliantly annoying marketing - scarcity creates mystery. The fact that you might not be able to get it makes you want it more; not knowing what iPhones they have in stock adds a weird level of excitement to the process of purchasing one.
Apple could make this app in a second, but they don't because they want you to wonder, they want you to fret, and they want to make it that much more satisfying when you actually get it.
Apple could make this app in a second, but they don't because they want you to wonder, they want you to fret, and they want to make it that much more satisfying when you actually get it.