If you want designers to stop designing for Dribbble, stop hiring designers on the basis of their Dribbble profiles.
Right now, the evaluation and hiring process for designers in most companies is so shallow that cranking out eye-catching niblets is a HIGHLY rational move for designers looking to promote themselves.
Right now, the evaluation and hiring process for designers in most companies is so shallow that cranking out eye-catching niblets is a HIGHLY rational move for designers looking to promote themselves.