Bingo. If I were selling on premise software, this would be in my deck. Selling fear is one of the oldest sales tricks in the book.
I do believe however that enterprises act more rationally than consumers. So while consumers seem to be falling in to the "meh, I don't have anything to hide" camp, enterprises tend to be a bit more conservative. The thought of the NSA's private contractors going through customer data and hr records could actually be enough to slow down some of these enterprise SaaS companies.
I do believe however that enterprises act more rationally than consumers. So while consumers seem to be falling in to the "meh, I don't have anything to hide" camp, enterprises tend to be a bit more conservative. The thought of the NSA's private contractors going through customer data and hr records could actually be enough to slow down some of these enterprise SaaS companies.