Finally... Living in Indy and knowing several people behind this, I knew it was doomed from day one. Social plays like this try to do nothing more than capitalize on trends without adding any real value. They pivoted from a form generating site to a virality play, which was never even executed well to begin with.
...and now they shoot for a photo app. <sarcasm> Good work </sarcasm>
...and now they shoot for a photo app. <sarcasm> Good work </sarcasm>