NO, NO, NO!
My response on reading the article title. Why the hell does everything have to be socially linked now a days? If I really want my friends to watch something I recently discovered on Netflix or whatever, I'll tell them about it. Not spam their facebook wall.
Focus more on getting more recent titles on instant stream and less on how I can spam your website to my friends, who already all are using it heavily anyway.
Focus more on getting more recent titles on instant stream and less on how I can spam your website to my friends, who already all are using it heavily anyway.