Comment by sigre

That's great advice, and perhaps that's really the answer. Based on what I've been directly observing, most of the "marketing" that I do is pretty mechanical: A/B testing, posting updates to our existing users and soliciting feedback, adwords experimenting, and writing blog posts and other content.

In terms of prioritization, spending my time improving the product and offloading this mechanical work just seems like the right thing to do.