I use an adblocker and simply don't see the overwhelming majority of these fraudulent ads. (You should too!) I've installed ad blockers for anyone in my family who might be vulnerable to these scams. (You should too!) I won't consider changing this recommendation until Google and other ad servers start caring enough to filter out scam ads.
However, I still get a lot of fraudulent phone calls and most people I know do too. It used to be the case that you could spot a fraudulent call instantly. Most of them came from Indian call centres from people with thick accents. Those accents can now be eliminated with AI[1]. Robocallers have also, of course, embraced AI and are rapidly becoming more and more sophisticated. I worry that, soon, some of the more vulnerable people I know will be unable to spot these for what they are.
As cheap as an Indian call centre is, AI promises to let scammers canvas a much broader slice of the population for marks and exploit them at a fraction of their current costs. It would be nice to see at least some effort from the AI giants go into helping telcos spot and block fraudulent AI callbots.
However, I still get a lot of fraudulent phone calls and most people I know do too. It used to be the case that you could spot a fraudulent call instantly. Most of them came from Indian call centres from people with thick accents. Those accents can now be eliminated with AI[1]. Robocallers have also, of course, embraced AI and are rapidly becoming more and more sophisticated. I worry that, soon, some of the more vulnerable people I know will be unable to spot these for what they are.
As cheap as an Indian call centre is, AI promises to let scammers canvas a much broader slice of the population for marks and exploit them at a fraction of their current costs. It would be nice to see at least some effort from the AI giants go into helping telcos spot and block fraudulent AI callbots.
_____________
[1]https://www.techspot.com/news/106983-new-ai-voice-technology...