Not a novel topic on HN but marketing is by definition manipulative - regardless of the well-meaning of intentions. But IMO regulation is maximally worse since it incentivizes advertisers to maximize for legality for the competitive advantage rather than liberally interpret in favor of their product and customer.
People need to be aware of their own behavior in the light of attempted deception and choose "good" accordingly rather than being forced to accept marginally bad advertising merely because it's legal.
Advertisers will keep push the boundaries forcing laws to tighten continually - a perpetual cycle (as we can clearly see from books and books of laws, regulations and rulings). In contrast a leanly regulated society chooses to buy good products regardless of advertising will generate better results on all fronts. More laws is rarely the answer. Better people and morals are and laws can never generate that outcome. The founding father John Adams already wrote "Our Constitution was made only for a moral and religious people. It is wholly inadequate to the government of any other." - 1798
TL; DR be kind rather than forcing [fake] kindness.
TL; DR be kind rather than forcing [fake] kindness.