The event organizers likely prefer that the most dedicated, excited fans attend. Fans willing to wait hours for tickets or pay more (mostly) select for that criteria. A lottery is more fair to everyone with an interest in attending, but does not reward the most committed fans.
There is probably a system that is fair and rewards fans, but I can’t think of one at the moment.
There is probably a system that is fair and rewards fans, but I can’t think of one at the moment.