The US/Europe are being absolutely moronic when it comes to EV vehicles.
Their core technology (batteries, inverters, electric motors, drive trains, thermal management, software etc.) are all pretty similar (not too much essential variation) across brands and hence the main differentiator becomes price and cosmetics.
In the developing world cost is king, you don't need too much power, smaller size, maneuverability and comfort are the key parameters. Their EV market is for the taking and China is doing it easily with US/Europe not even in the race.
Their core technology (batteries, inverters, electric motors, drive trains, thermal management, software etc.) are all pretty similar (not too much essential variation) across brands and hence the main differentiator becomes price and cosmetics.
In the developing world cost is king, you don't need too much power, smaller size, maneuverability and comfort are the key parameters. Their EV market is for the taking and China is doing it easily with US/Europe not even in the race.