I think it's obvious why someone would buy this and why Apples continues to slowly update them.
It's got a bright and colorful design where a Mac mini and any third party monitor would just be silver/grey + black plastic. Everything works together, no decision making about compatibility, no extra purchases, it has a webcam, speakers, one power cable, only one customer support call if you need help with any of it, one warranty etc. It's quite far from the "same" computer as a Mac Mini.
It's got a bright and colorful design where a Mac mini and any third party monitor would just be silver/grey + black plastic. Everything works together, no decision making about compatibility, no extra purchases, it has a webcam, speakers, one power cable, only one customer support call if you need help with any of it, one warranty etc. It's quite far from the "same" computer as a Mac Mini.