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Comment by guidedlight

There are rumours that Microsoft is internally demanding 30% margin from Xbox, and the gaming industry simply doesn't operate with those types of margins long term and it's not even in a position to dictate industry pricing.

It's like the entire company is only satisfied with being #1.

The whole thing is very confused and lacks consistency. The latest rumours are they are going to break up its Game Pass subscription offering so there are different subscriptions for multiplayer, cloud, games, etc. Isn't that the opposite of an effective subscription strategy?

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