We reached inverse hype: where the folks jaded by hype are so jaded that they start to hype the same low value content they normally deride... as long as it speaks counter to any hyped topic.
Ironically, that technique usually pans out since a lot of useless fads get hyped. But every once in a while it causes people to completely and utterly miss the point.
Ironically, that technique usually pans out since a lot of useless fads get hyped. But every once in a while it causes people to completely and utterly miss the point.