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Comment by newsclues

Normal people don't care about climate, and 1.5C is meaningless to them.

Pollution in the air they breathe, the water they drink and the soil their food comes from? That's something normal people care about and understand.

Climate change is a branding and communications failure. Fight pollution (bad thing) not "climate" or "change".

Why doesn't anyone understand this and rebrand?

parent newsclues 11 days ago

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