When Claude Code subscriptions really started to catch on, there was a popular idea on HN that Anthropic's end game was that basically every dev adjacent role would need to pay for a $200/mo coding plan.
Then, both Anthropic and OpenAI in lockstep developed a enterprise pricing structure that openly coerced large businesses to pay API prices where it was feasible to spend $200/day rather than the comparatively cheap $200/mo.
Even if token pricing relative to intelligence does trend down over time, that doesn't mean the pricing structure will actually translate to lower costs, particularly in the cash cow B2B market.
Then, both Anthropic and OpenAI in lockstep developed a enterprise pricing structure that openly coerced large businesses to pay API prices where it was feasible to spend $200/day rather than the comparatively cheap $200/mo.
Even if token pricing relative to intelligence does trend down over time, that doesn't mean the pricing structure will actually translate to lower costs, particularly in the cash cow B2B market.