nah, you'll never get there that way. Even if there was willpower to do it legislating these things is too hard.
What we need is some greedy lawyers and civil liability. Find a campaign that infected enough individuals, fire up a class-action lawsuit against the website on which the ads where actually shown (not the ad provider).
If they win the landscape will change. It would set a precedent for civil liability for infecting your users even when it's not your content directly. That would likely spook the shit out of the market, security becomes a feature.
What we need is some greedy lawyers and civil liability. Find a campaign that infected enough individuals, fire up a class-action lawsuit against the website on which the ads where actually shown (not the ad provider).
If they win the landscape will change. It would set a precedent for civil liability for infecting your users even when it's not your content directly. That would likely spook the shit out of the market, security becomes a feature.