There is a PDF of "HOW TO SUCCEED IN MRBEAST PRODUCTION". You should read it. He is VERY clear what the goal is:
"Your goal here is to make the best YOUTUBE videos possible. That’s the
number one goal of this production company. It’s not to make the best produced
videos. Not to make the funniest videos. Not to make the best looking videos. Not
the highest quality videos.. It’s to make the best YOUTUBE videos possible.
Everything we want will come if we strive for that. Sounds obvious but after 6
months in the weeds a lot of people tend to forget what we are actually trying to
achieve here."
"Your goal here is to make the best YOUTUBE videos possible. That’s the number one goal of this production company. It’s not to make the best produced videos. Not to make the funniest videos. Not to make the best looking videos. Not the highest quality videos.. It’s to make the best YOUTUBE videos possible. Everything we want will come if we strive for that. Sounds obvious but after 6 months in the weeds a lot of people tend to forget what we are actually trying to achieve here."