Part of the problem is most people don't have an idea of what's being collected.
With just a little bit of interaction with the modern internet, the profiles created are stunningly accurate. Age, gender, political ideology, favorite food, relationship status, how many kids you have.
All this stuff gets slowly collected, aggregated and shared amongst data brokers.
People would care so much more if they knew just how invasive advertising actually is. All to try and convince you to drink one more coke or grab one more cheeseburger.
With just a little bit of interaction with the modern internet, the profiles created are stunningly accurate. Age, gender, political ideology, favorite food, relationship status, how many kids you have.
All this stuff gets slowly collected, aggregated and shared amongst data brokers.
People would care so much more if they knew just how invasive advertising actually is. All to try and convince you to drink one more coke or grab one more cheeseburger.