Comment by efromvt

I think a service that simplifies things enough can get people to pay for it, but semantic layer is tough because you often also do want to encode sensitive information, you need to minimize latency, and it’s in the critical path of a bunch of other stuff. You’d need to differentiate quite a bit vs a local hosted option with more flexibility. That’s why semantic layer vendors are often semantic layer ++ ; you want to hook into an ecosystem to get sticky. Doesn’t mean it won’t work!