Comment by BeetleB

If you eliminate A/B testing, you'll get "A" testing ;-)

> Users don't want their shit changing all the time.

Eliminating A/B testing won't solve this problem. Even without A/B testing, they make updates, etc.

You might as well just say "Updating an online service without asking the user first is unethical."

Oh, and how much are you paying for that service...?