It is similar writing an academic paper and getting it published. These blog post reflects on technical strength of the company, so it has to go through the vetting and approval before it gets out of the door, and intermediaries are added as authors.
In academic world, I hear, folks simply add the name of their professors due to their reputation. Of course, professors are putting their reputation at stake by giving a chance to the right students.
In academic world, I hear, folks simply add the name of their professors due to their reputation. Of course, professors are putting their reputation at stake by giving a chance to the right students.