how is it anti-consumer? Claiming you should be able to freely access the content on some service feels like claiming you should be able to walk into any fast-food place and help yourself to their soda machine.
A business is free to choose that you must login to access their content and you are free to choose not to do business with them if you don't like it. I generally chose the latter
A business is free to choose that you must login to access their content and you are free to choose not to do business with them if you don't like it. I generally chose the latter