Probably because fitness-conscious (i.e. attractive) people started wearing them. And they are expensive enough to show status.
Crazy thick soles have become pretty normalized recently. But I remember when I first bought my Hokas I felt a bit like I was wearing orthopedic shoes like my grandma used to wear. Now I wouldn’t think twice about wearing them out.
Crazy thick soles have become pretty normalized recently. But I remember when I first bought my Hokas I felt a bit like I was wearing orthopedic shoes like my grandma used to wear. Now I wouldn’t think twice about wearing them out.