I am not sure it's correct to lump apple and Mistral's strategies together. Apple's business is selling hardware/services and their stores, but Mistral's business is AI.
Apple's strategy seems to be "wait till real business shakes out" but Mistral's strategy seems to be "go after profitable niches and avoid unwinnable fights".
Apple's strategy seems to be "wait till real business shakes out" but Mistral's strategy seems to be "go after profitable niches and avoid unwinnable fights".