Sora was a social network type thing. Google sells their models on a PAYG basis - and makes money off them. Nano Banana alone has changed advertising 2D mockups and Photoshop like tasks forever. Notice how GPT image 2 is now available also on a PAYG basis.
I work in advertising and some days I spent a lot of money using these models. The amount and rapidity of prototyping using them has changed everything about advertising pre production.
I work in advertising and some days I spent a lot of money using these models. The amount and rapidity of prototyping using them has changed everything about advertising pre production.