It compresses better than webp*, has really good progressive decoding (current encoders are able to encode the image such that the most important part of the image gets decoded first, and you only need the first ~20% of the image to display it as a thumbnail), and it's also a very flexible format (unlike avif) since it can also display lossless files* and display much larger images than AVIF can.
Also the compatibility with existing JPEG files that was mentioned below, unlike other formats you can losslessly convert a JPEG into a JXL without losing quality but saving file size in the process.
* it actually has better compression than PNG for this
Also the compatibility with existing JPEG files that was mentioned below, unlike other formats you can losslessly convert a JPEG into a JXL without losing quality but saving file size in the process.
* it actually has better compression than PNG for this
* and potentially AVIF too, but this is debated