Pedal-assist electric rental bicycles are huge here in London.
It’s a relatively big city geographically, and it’s really nice to be able to do 5 - 10 miles in jeans and a long-sleeved shirt and not arrive at a social event in a sweat. The tube is really hot (high 30s!) in the summer and generally quite unpleasant (fleas in the upholstery!). So cruising around in the sun is a really big urban niche for rentals. Those that do lots of miles per day seem more likely to own e-bikes - delivery guys who probably average 50+ miles/day will absolutely feel the difference in their legs, and need to control their tiredness for their safety.
It’s a relatively big city geographically, and it’s really nice to be able to do 5 - 10 miles in jeans and a long-sleeved shirt and not arrive at a social event in a sweat. The tube is really hot (high 30s!) in the summer and generally quite unpleasant (fleas in the upholstery!). So cruising around in the sun is a really big urban niche for rentals. Those that do lots of miles per day seem more likely to own e-bikes - delivery guys who probably average 50+ miles/day will absolutely feel the difference in their legs, and need to control their tiredness for their safety.