Personally I don't think that a release announcement needs to be "marketing heavy" in the first place.
That's really the heart of the problem - in an effort to sound exciting, many parts of the article are just wasting the reader's time rather than simply explaining how things work clearly and directly.
That's really the heart of the problem - in an effort to sound exciting, many parts of the article are just wasting the reader's time rather than simply explaining how things work clearly and directly.