No, you put in the time to find a good programmer who will work for a reasonable price. Typically that means finding someone who graduated fairly recently and is looking for additional work, or someone that doesn't have a lengthy track record/portfolio. It's not easy (I've probably talked to a hundred some odd programmers in the last year, and maybe three would fit the bill), but you can find the right people if you put in the work.
It's no different than finding a good salesman, or a good PR person, or a good anything. You can find great talent at a reasonable price if you're willing to dig. Rockstars don't always come at rockstar prices, because a lot of the time they don't even know they're a rockstar.
It's no different than finding a good salesman, or a good PR person, or a good anything. You can find great talent at a reasonable price if you're willing to dig. Rockstars don't always come at rockstar prices, because a lot of the time they don't even know they're a rockstar.