>Why should the internet nature of the discovery matter?
My initial point was discovery is easier because it no longer requires a middle man: the middle man will simply be able to take you further. Traction can be easily gained via Soundcloud, Youtube and a whole bunch of other sites. No longer do the 3 guys playing in a bar have to peddle their CDs to radio DJs and hope to get some air time. If they are "that" good, everyone will know shortly thanks to YouTube.
tl;dr It's easier for talented musicians/artists to get noticed.
My initial point was discovery is easier because it no longer requires a middle man: the middle man will simply be able to take you further. Traction can be easily gained via Soundcloud, Youtube and a whole bunch of other sites. No longer do the 3 guys playing in a bar have to peddle their CDs to radio DJs and hope to get some air time. If they are "that" good, everyone will know shortly thanks to YouTube.
tl;dr It's easier for talented musicians/artists to get noticed.