Justin Bieber had just 70k YT views [1] before he was discovered by Scooter Braun. He didn't make it big until he was signed with Braun and Usher. 70k views in 2008 wasn't nothing, but I don't think it's reasonable to assume he would have grown to his current 3+ bn views, becoming an international A-lister, and a household name without signing with a major label.
YouTube and online help nobodies become somebodies. Labels help somebodies become megastars. The bottom end is rising, and the top end is compressing, but I don't believe we'll ever see them equalize.
YouTube and online help nobodies become somebodies. Labels help somebodies become megastars. The bottom end is rising, and the top end is compressing, but I don't believe we'll ever see them equalize.
[1] http://www.forbes.com/sites/danschawbel/2011/02/11/inside-th...