My guess would be - there is way more primitive explanation than setting an example etc (which is also a good reason, from their point of view). It is just plain ego and pettiness - we see it everywhere, even from a manager who has 3 people reporting to him. Why else would Zuck cheat on a board game, of all things? That too in private?
It might just be as primitive as "I have more money than God, therefore I am better than everyone else, nobody dare to challenge/disrespect me even in the slightest". Blind rage can make people do things that they themselves can't understand
It might just be as primitive as "I have more money than God, therefore I am better than everyone else, nobody dare to challenge/disrespect me even in the slightest". Blind rage can make people do things that they themselves can't understand