Comment by thinkingQueen

Those are good venues to sneak JPEG XL into the mainstream. It would be a pity if it became another JPEG 2000. On the other hand, JPEG 2000 was probably just too advanced and computationally complex to be widely adopted at the time. Sometimes I look back at it and, after all the extensions and revisions, it feels like it has everything—but it’s still a niche codec. A cautionary tale, and a pattern that tends to repeat itself with codecs...