It turns out that 30 percent of all iPhone owners manage to break their phones within 12 months of purchasing them. For people under 35, the rate is closer to 50 percent.
I find this stunning, especially the second part. With rates like that I'm kind of surprised that Apple doesn't offer this service at a premium.
I wonder how they gathered the data for this, and how they define "break". (Aside: I remember reading somewhere that the most frequent usage of "it turns out" is for presenting outrageous statistics that have no data behind them).
I find this stunning, especially the second part. With rates like that I'm kind of surprised that Apple doesn't offer this service at a premium.
I wonder how they gathered the data for this, and how they define "break". (Aside: I remember reading somewhere that the most frequent usage of "it turns out" is for presenting outrageous statistics that have no data behind them).