> Trust isn’t something a brand builds with an ad campaign. It’s what’s left if the marketers don’t ruin it.
So much this. Are ads still a measurably good investment for businesses? I'm assuming they wouldn't run them anymore if not, but they feel so out of touch these days that it's really hard to imagine them really working on anybody.
Sorry for the side-tangent, just felt like that last bit of the post really drove home the point best - at least for me.
So much this. Are ads still a measurably good investment for businesses? I'm assuming they wouldn't run them anymore if not, but they feel so out of touch these days that it's really hard to imagine them really working on anybody.
Sorry for the side-tangent, just felt like that last bit of the post really drove home the point best - at least for me.