People underestimate how difficult it was to transfer money before Pix, even between local banks. The process was hard to use, it could take days and the fees were huge, depending on your bank. Pix solved all these problems.
What happens also is that many sellers provide discounts when using Pix, because you dodge the expensive fees charged not only by Visa and MasterCard, but the fees operators (banks, fintechs) charge to provide the infrastructure (PoS machines, financing for installments, etc, the last one being quite common in the country) to use these networks.
What happens also is that many sellers provide discounts when using Pix, because you dodge the expensive fees charged not only by Visa and MasterCard, but the fees operators (banks, fintechs) charge to provide the infrastructure (PoS machines, financing for installments, etc, the last one being quite common in the country) to use these networks.