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Comment by collimarco
Kubernetes is not bad, it's just low level. Most applications share the exact same needs (proof: you could run any web app on a simple platform like Heroku). That's why some years ago I built an open source tool (with 0 dependencies) that simplify Kubernetes deployments with a compact syntax which works well for 99% of web apps (instead of allowing any configuration, it makes many "opinionated" choices): https://github.com/cuber-cloud/cuber-gem I have been using it for all the company web apps and web services for years and everything works nicely. It can also auto scale easily and that allows us to manage huge spikes of traffic for web push (Pushpad) at a reasonable price (good luck if you used a VM - no scaling - or if you used a PaaS - very high costs).